Tips for Selecting Appliances

Appliance Help for New Homebuyers

Arizona Wholesale Supply is Arizona's Leading Builder Distributor

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New homebuyers have to make a lot of choices when selecting all the finishes, and products that go into their dream home. Fortunately, production home builders preselect options and upgrades that are suitable for their homes. Even so, making appliance selections can be very challenging. Here are a few tips in choosing appliances:

  1. Narrow the field. If your builder has a list of models and packages that are available to you, part of your work is already done. Don't waste time looking at brands or models that aren't available for the home you are purchasing. Even If you are building a custom home, there will still be some constraints based on the size of your kitchen, location of gas, water, and electric lines, etc.

  2. Budget and plan accordingly. If it's been a number of years since you purchased major appliances, get prepared for some sticker shock. Today's appliances will save money on energy usage, and still are a very good buy when factoring inflation over the years. However, when you want a built-in refrigerator, combo ovens, and other premium appliances such as wine storage units, built-in warming drawers, steam ovens and coffee makers, you're going well into 5 figures ($XX,XXX.XX).

  3. Consider brands. At Arizona Wholesale Supply, we carry the popular priced major production brands GE, Whirlpool, and Frigidaire (Electrolux). We also are your supplier for upscale brands, such as GE Profile, Electrolux, KitchenAid, and Bosch, as well as a host of luxury brands such as Jenn-Air, Monogram, Viking, SubZero-Wolf, Thermador, Miele and many more. Most production home builders offer selections from only a single brand or two, and even semi-custom builders usually stick with a few preferred brands. For that matter, new home buyers tend to pick most or all their appliances from a single brand that they prefer. It not only narrows choices to products that the buyer is going to be comfortable with, appliance brands tend to have matching handles, knobs, etc.

  4. Work with a professional. Arizona Wholesale Supply consultants have many years experience with home builders, designers, and new home buyers. If your builder or design professional is one of the many that we supply, you can make an appointment at one of our locations to select your appliances.

Arizona Wholesale Supply is a family owned company, based right here in Arizona, and we've been at this for over 70 years.


Appliances, floor coverings, window treatments, and more

Arizona Wholesale

Phoenix 602 258-7901, Scottsdale 480 596-0092, Tucson 520 795-4663

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All About Houzz

Whozz on Houzz?

So, you Tweet on Twitter, Hangout on Google+ Hangouts, and Pin on Pinterest. I won't even ask about Facebook, Instagram, Periscope, or Blab. But are you on Houzz? If not, why not? For those engaged in the design community, with over 35 million unique views per month, Houzz could become your #1 source of new business!

Houzz

Here's how Houzz describes its business:

Houzz has built a marketplace for home products and professional services. By integrating content, community and commerce, and by bringing all industry players together (service providers, homeowners, manufacturers, brands, etc.), Houzz has created an ecosystem for home renovation and design.

If you're business is related to architecture, home building, home renovation, improvement, or design, then Houzz could easily become your best social media tool. Houzz has a very holistic approach to the industry and to running a social platform. Here are the fundamental elements of the Houzz business model:

  • Photo Database
  • IdeaBooks
  • Editorial Content
  • Professional Directory

Though Houzz started as a mobile app, and still gets extraordinary wide use in the mobile environment, Houzz has become the overall largest website and online community in the home design, decorating, and improvement industry regardless of platform.

If you're already using Houzz, please leave us a note in the comments section describing your Houzz experience. How long have you been on Houzz? How are you using Houzz? Are you making new connections, getting views, engaging with contemporaries in your field? Share your experiences with us. We'd love to hear from you.


For all your product needs below call or visit the experts at Arizona Wholesale Supply .

Appliances, floor coverings, window treatments, and more

Arizona Wholesale

Phoenix 602 258-7901, Scottsdale 480 596-0092, Tucson 520 795-4663

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Choosing Appliance Brands

Which Appliance Brand is Best for You?

The Importance of Brand Positioning

 

When shopping for appliances it's important to select the appliance brand that best fits your needs. Buyers must know how the brands they are considering are “positioned” in the marketplace. Positioning was introduced by marketing gurus Jack Trout and Al Ries. They defined positioning as the niche that a brand occupies in the mind of the consumer.

For example, consider the name Wal-Mart. What comes to mind? Most consumers would say, “Low Price”. Consider the name, Nordstrom. Consumers might say, “Luxury”. Similarly, individual appliance brands occupy a specific niche in buyers minds. Appliance brands not only develop their marketing plan around their brand positioning, but the features, the prices, and even the retailers that they choose to carry their brands are representative of their brand positioning. Understanding where an appliance brand is positioned can help you to get the best fit for your specific circumstances.

For example, suppose you have just purchased a luxury home in an exclusive country club. You wouldn't want an appliance brand designed for entry-level buyers. Similarly, for a family just starting out with a small home in modest neighborhood, appliances geared toward large custom homes wouldn't make sense.

Here's how various appliance brands are positioned.

Value Brands

Amana is a value brand. As such, the Amana brand is priced low and has limited features and model selection. It's a good choice for budget-minded consumers. Other brands that fit this niche would include Hotpoint and to some extent Frigidaire.

Mass Brands

Mass brands are brands that cover the broad spectrum of consumer needs in the middle of the market. They cover a wide range of price points and features and are the choice of the largest group of buyers. Mass brands include Whirlpool, Maytag, and Frigidaire.

Premium Brands

Premium brands often overlap with the mass brands, but go on to occupy a niche of their own where the mass brands don't participate. Brands such as KitchenAid, Bosch, and Samsung fit into the premium niche.

Super Premium Brands

A new niche for appliance brands has developed in recent years as the Luxury appliance market has expanded. This category is often described as Super Premium. Super premium brands are on the brand spectrum below luxury brands and are generally less exclusive, yet they have many features and characteristics of the luxury brands. These brands would include Jenn-Air, Dacor, Electrolux, and Thermador.

Luxury Brands

In the luxury category, consumers would select from Sub Zero/Wolf, Gaggenau, Miele, and Viking. These products are positioned for the custom home market, and are featured and priced accordingly.

There are no rules to define the various categories and some brands straddle categories. Viking, for example has extended its brand downward into the super premium niche with freestanding refrigerators, and over-the-range microwaves.

It's best to consult a professional to make sure that your brand preferences are aligned with your home and your lifestyle. The experts at Arizona Wholesale Supply Company are familiar with all the brand profiles and can guide you through this process.

For more information call or visit the experts at Arizona Wholesale Supply .

Appliances, floor coverings, window treatments, and more

Arizona Wholesale

Phoenix 602 258-7901, Scottsdale 480 596-0092, Tucson 520 795-4663

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More Innovation that Makes Sense

We recently blogged about innovation in appliances over the past years that just makes sense. We used the examples of Double Oven Ranges and French Door Refrigerators. These are ideas that consumers view as practical and intuitive. They’re not super high-tech or exciting technology, but they solve everyday problems.

Here’s a problem that’s been bugging consumers for years. Everybody wants to have a range or oven that is self-cleaning, but they never seem to want to use it. A self-cleaning cycle can take 3 to 4 hours to complete, and it is likely to stink up the kitchen in the process.

There is a new innovation in oven cleaning from Whirlpool Corporation now showing up in their brands called Aqualift. Ranges and ovens featuring Aqualift can be cleaned in less than an hour without the extreme heat, and without the odor.

Maytag Range (above) with AquaLift Technology

  • Cleans in less than an hour
  • Uses low heat of 200 degrees vs. 800 degrees for self-clean cycles
  • No odor

For a demonstration of how this works in their Maytag brand ranges click on the YouTube video:

 

To find out more about the entire array of WP Corporation ranges and ovens that feature AquaLift Technology contact the pros at Arizona Wholesale Supply Company Phoenix 602 258-7901, Scottsdale 480 596-0092, Tucson 520 795-4663

Can you think of other examples of innovative appliance features that consumers really love? Please share by posting in the reply section below.

 

The Matched Appliance Suite

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One way to select appliances for a new home or a kitchen remodel is to select the appliance brand first. By settling on a single brand you narrow the field and choose your dishwasher, refrigerator, cooktop, wall oven, etc. from a single “family” of appliances. Buyers using this method to purchase a matched suite of appliances have confidence that the specific brand they have chosen will offer appliances in each product category that will suit their needs. Over the years manufacturers have built their reputations on the quality and reliability of their products and each have come to stand for something that we loosely define as their brand “position”. For example, some brands position themselves high up on the luxury scale, whereas others try to appeal to broader markets that purchase appliances at lower price points.

Since new home buyers and kitchen remodel customers are purchasing an entire collection of appliances at a single time, it does seem logical to purchase a single brand from a single supplier. Having a single appliance brand has several benefits. For example, the buyer can coordinate handle and knob styles and other aesthetics so that the appliances will match and give an integrated look to the kitchen. Even seemingly minor differences, such as the graphics, lighting, and color of the LED displays in the appliances can make a major difference to the overall look of the kitchen when there is not a common brand where the look is coordinated.

Stay tuned. Tomorrow we’ll compare the Best of Breed vs. Matching Appliance Suite methods so you can determine which works best for you.

For all the up-to-date information on your kitchen appliance purchases consult the experts at Arizona Wholesale Supply.

go to the website now:
www.arizonawholesalesupply.com
or call today at Phoenix 602 258-7901, Scottsdale 480 596-0092, Tucson 520 795-4663